The Shott.ai Blog

Video MarketingIntelligence Hub

Data-driven insights, AI strategies, and e-commerce wisdom to help you create videos that convert browsers into buyers.

Why Motion Sells: The Neuroscience Behind Video Shopping

Discover why our brains are hardwired to engage with moving images and how video content can increase your Shopify store's conversion rates by up to 80%.

January 26, 20254 min read

Cost Analysis

AI vs Traditional Video Production: The $10,000 Question

We break down the real costs, timelines, and ROI of AI-generated videos versus hiring a production agency. The results might surprise you.

January 25, 20255 min read

Platform Strategy

Cracking the TikTok Algorithm in 2025: A Shopify Merchant's Guide

Learn how TikTok's algorithm has evolved and discover the optimal video specs, posting times, and content strategies for e-commerce success.

January 24, 20256 min read

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